How You Can Help Your Customers with Intimate Gatherings
While intimate gatherings and wedding receptions were trending in 2019, they have become a permanent way of celebrating in 2020 due to the Coronavirus pandemic.
Intimate gatherings became popular because of their emphasis on throwing more meaningful and budget-friendly celebrations.
Although these smaller ways of celebrating may not have been a big part of your venue or party rental business, there are ways you can adapt and help your customers throw memorable, small scale events.
Provide Practical Solutions
If you’re going to make the most of new event guidelines, you’ll have to provide your customers with more than just folding tables and chairs.
Be proactive and come up with new small gathering layouts that will put customers at ease.
As you would help them with the flow of their large scale event, think about how their guests will navigate through the event space. Look at ways you can widen aisles to allow for social distancing.
If they are having their intimate gathering catered, where should the buffet banquet table go so that guests can socially distance while getting their dinner? Can you create better flow and designated areas by adding temporary fencing?
If this all seems a little overwhelming, EventStable has created outdoor dining packages with helpful distancing diagrams so you can easily implement them for your business.
Make it Special
Be sensitive to the fact that your customers may have had to scale back their weddings or other large celebrations due to Covid-19. Remind them that just because they’ve switched to a more intimate gathering, does not mean it can’t be just as special.
Is their event outdoors? Can you offer their guests shade from the heat with a tent or keep them warm on a cool night with heaters?
Lastly help them create both ambience with outdoor lighting and add special touches with tableware and linens.
Small gatherings are here to stay but it doesn’t mean your venue or party rental company can’t help your customers celebrate small and make it meaningful.
Author: Larah Winn
Larah is the creative and marketing specialist here at EventStable. She lives in the old axe factory town of Collinsville, Connecticut with her husband and dog Baya. In her free time you can find her helping her husband restore their 1860's cottage.